Our Approach

Squadformers is a Product-led organization that partners with early-to-mid stage companies by deploying fully independent, high-functioning, collaborative Squads (product management, design, engineering, QA). Squad members are highly vetted, startup veterans who have built products for some of the worlds top companies.

Our Range

We support startups in the following areas:

0-1: Taking ideas from conception to launching high-performing products
PMF: Finding AND maintaining Product Market Fit
Growth Stage: all the way from scaling products post-PMF to helping startups complete a successful exit via acquisition or IPO.

Our Impact

We’ve helped launch and grow products for ambitious companies, such as:

Gabb Wireless (0-1, PMF, Growth Stage)
HubUX (0-1, PFM, Acquired)
Paper (Growth Stage)
HomeSlice (0-1)

Too good to be true? Don't take our word for it.

I am incredibly happy with my decision to go with Squadformers and would do it again in a heartbeat. They’ve truly provided high-quality work, been trustworthy and dependable, and been the best partners I could’ve imagined on this journey.

Jamin Brazil

Founder and CEO of HubUX

We were told by all of our VCs when we raised that we had to hire a CTO and build out our own team, but now we’re telling them: no no, just get Squadformers, that’s all you need!

Sami

HomeSlice COO

It was like having a VP of Product on the team when we lacked one.

Carlos Vega

CEO of Tesorio

The Squad has brought insane momentum and really propelled us forward. If you ever need a team with strong engineering, there’s only one place to go, it’s Squadformers for sure.

Karim Nahas

CTO of Compose

Squadformers are amazing. They’re talented, trustworthy and fast. They’ve built an incredible product for us — highly recommended!

Joe Scott

CEO of TapTop

Finding the right fit →

Who’d benefit from hiring a Squad? Squadformers has the biggest impact for companies who:

Funding: have raised a minimum of $4 million in funding
Product: building a product from 0-1, looking for product market fit, or need support scaling
Leadership: conversations with CEOs/C0-founders for early stage startups and CEOs/CTOs/CPOs at later stage companies

Reaching out & communication →

When sharing Squadformers with a friend or an acquaintance, we recommend doing it so in an informal and best-interest-in-mind approach. Feel free to utilize one of the following examples to help you in your communication:

0-1:
“Hey X. From our last conversation, I recall you mentioning needing support building out your MVP. I recently came across Squadformers, who specialize in building high-performing products, from 0-1. They provide the entire squad (product manager, designer, engineers, and QA), all in North America timezones, which I’d imagine save you substantial time, executing faster. Happy to make the intro and see if it’s the right fit for you.”
Product Market Fit:
“Hey X. Been following your growth through your series A and big fan of what you and the team are doing. I saw that you’re ramping up the team, hiring across the product/eng org. As you’re recruiting, hiring, and onboarding folks, thought I’d share an interesting company I came across that I think would be a good fit for you, in the mean time. They’re called Squadformers, where you hire the entire Squad (product manager, designer, engineers, and QA). Their squads members are tight-knit, which enables them to deploy quickly and help their clients execute faster. Happy to make the intro and see if it’s the right fit for you.”
Growth Stage:
“Hey X. I recall in our recent chat, you mentioning that you needed support on one of your products, and you need it soon in order to reach your goals for the year. I came across a company called Squadformers and thought of you. I think they’d be a good fit for you, as they’ve helped other companies with the similar needs. They provide you with the entire, tight-knit Squad (product manager, designer, engineers, and QA), which is an extension of your team, without the overhead costs, making it easy for you to get started and execute at a high velocity. Happy to make the intro and see if it’s the right fit for you.”

Making the referral

While a company that wants to hire a Squad right away is the dream, it’s not realistic nor expected.

The best referrals start with those that are intrigued by Squadformers’ model and approach, which starts with an initial conversation, answering their questions and assessing their needs together.

Once they have shown interest to learning more, it’s best to submit your referral then. Our team will reach out to them, while keeping you updated along the way.

Make a Referral ->

FAQ

Why should a company hire a Squad instead of building an internal team?

Building an internal team from scratch is what every company aims for. Often times, however, the overhead cost (recruiting, benefits, etc.) can significantly increase the bottom line of a business that’s trying to keep their cost low, yet need to execute.The Squad model enables companies to hire an entire team, without the extra cost. It also allows them to onboard and begin executing faster, in comparison to the time it takes to recruit, hire, onboard, and build rapport.

What is Squadformers’ ideal company to partner with?

Companies that benefit the most by hiring a Squad have many/all of the characteristics:

Are building software that align with our values
Have raised a minimum of $4 million
Are building their product from 0-1, have found product market fit and need to expand, or are looking to scale their product(s)
Understand the value of having a Squad as a trusted partner

How are referrals tracked?

Once a referral is made, we’ll update you along the way, once a major milestone is reached.

How does payment work, once a referral hires a Squad?

While a company that wants to hire a Squad right away is the dream, it’s not realistic nor expected.

The best referrals start with those that are intrigued by Squadformers’ model and approach, which starts with an initial conversation, answering their questions and assessing their needs together.

Once they have shown interest to learning more, it’s best to submit your referral then. Our team will reach out to them, while keeping you updated along the way.

Make a Referral ->